

PR for SEO and GEO comes down to getting your name onto pages that already rank and that AI answers already read. These shows cover digital PR, press releases and brand mentions.
CH 05.2 Digital PR VideosEdward SturmThe Digital PR Playbook That Earns High-Authority Links (Most SEOs Never Learn)
CH 05.1
Digital PR channels and podcasts that treat PR as a search job, not a press job.
CH 05.2
Digital PR videos on earning coverage and links that hold up.
The Digital PR Playbook That Earns High-Authority Links (Most SEOs Never Learn)Edward Sturm
Digital PR Done Right for SEO, AI, and MoreAnn Smarty
Digital PR Done Right (James Dooley Chats With Ani Hoang)James Dooley
Why Most Businesses Fail at Data-Driven Digital PR CampaignsAnn Smarty
Product-Led Digital PR: A Critical Strategy for 2025Content and Conversation
Why Most People Are Doing Digital PR WrongContent and Conversation
How to Rank with PR + Authority Link Building! ft Chris PanteliJulian Goldie SEO Podcast
Vibe coding and Digital PR Link building with Fery Kaszoni and Jesper NissenJesper Nissen SEOCH 05.3
Press release SEO videos, from the data to the distribution, with David G Quaid on what a release is for.
SEO Press Releases: A winning strategyDavid Quaid SEOtv
How $72 in Press Releases Made Google Call This Man the King of AEOEdward Sturm
Are Press Releases for SEO Dead? The Data Says NoWP-Tonic
Press Release SEO Still WorksEdward Sturm
This Press Release Strategy Caused an 83% Local SEO SURGE! (Tested)Sterling Sky
The Complete Press Release Distribution SEO GuideChris Palmer SEO
This Guy Hacked Google & AI With a Single Press ReleaseEdward Sturm
The Press Release Guide for 2024 | James Dooley & Karl Hudson Discuss Ranking Factors for 2024James DooleyCH 05.4
PR for GEO videos on brand mentions, news sites and what AI answers trust.
Brand Mentions Beat Backlinks for AI SEO (Digital PR Playbook w/ Chris Panteli)Edward Sturm
Digital PR Media Links now give you the double bubble: SEO authority and branded AI mentionsJames Dooley
Brand Mentions for SEO: How to Get Cited by AI (3 Tiers) | 3.2. AEO Course by AhrefsAhrefs
Brand Mentions Are Exploding in Value - But Do Backlinks Still Matter?Edward Sturm
The New SEO Business Model: Buy News Sites Instead of Backlinks (w/ David Quaid)Edward Sturm
PR vs Online Reputation Management (James Dooley Discusses with Scott Keever and Tim Schmidt)James Dooley
Digital PR at its Best: Seasonality + Reddit + Journalistic Outreach Done Right [Case Study]Ann Smarty
The Further You Are From Your Brand, The More AI Trusts You | Kaleigh MooreEdward SturmCH 05.5
Digital PR podcast episodes, including the case for and against buying links.
#9 - The David Quaid SEO Show:Are Press Releases for SEO Dead? The Data Says NoThe David Quaid SEO Show · Oct 14, 2026 · 1 hr 3 min
Buying Links vs Digital PR: Risks, Costs, and What Actually Works (with Vince Nero from BuzzStream)Search with Candour · Jun 22, 2026 · 1 hr 18 min
The truth about digital PR: Sentiment is more important than linksSearch with Candour · Dec 22, 2025 · 1 hr 1 min
How to build brand authority with digital PR | Matt Cayless | Search with CandourSearch with Candour · Sep 8, 2025 · 1 hr 3 min
Digital PR & Authority Building in the Age of AI SearchCrawling Mondays · Aug 27, 2025 · 26 min
Digital PR Strategies for Local Businesses: The Double Bubble of SEO Authority and AI VisibilityAI SEO and Business Automation · Jul 27, 2026 · 12 min
Who You Are, What You Do and Why AI Should Recommend You: Digital PR for Lead Generation AgenciesAI SEO and Business Automation · Jul 24, 2026 · 14 min
Digital PR is the future of link building with Vince NeroSearch with Candour · Jul 29, 2024 · 1 hr 12 minDigital PR for SEO means earning coverage on sites that already have an audience, with links and mentions as the result. It works best when there is a story worth telling, which is why the good episodes here spend so long on ideas and so little on outreach templates.
Press releases help SEO when the release page itself ranks and gets read, says David G Quaid, not because of the link it carries. He says Google gives no ranking bump for putting one out, that a release should carry the phrase people search and leave the brand out of the headline, and that five cheap ones beat one costly one. The press release episode has the reasoning. Google's link spam policy lists optimized anchor text in press releases distributed on other sites, so keep the anchors plain.
PR helps GEO because AI answers lean on pages search engines already trust, and news sites and trade press are full of those. That is the case the brand mention videos here make, though they disagree on how far mentions go without links. David G Quaid and Edward Sturm take the idea further and talk through buying news sites outright.
SEO shows cover PR less often than you might guess. The SEO TV index holds 136 videos and episodes on digital PR, press releases and brand mentions from 26 shows, and 48 of them are from the past 12 months.
Sources for this page were checked on Nov 1, 2026.